SEO stands for "search engine optimization." It is the process of improving your website to increase visitors from Google, Microsoft Bing and other search engines, whenever people search for:<br>
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Products you sell.<br>
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Services you provide.<br>
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Information on topics in which you have expertise or experience.<br>
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The better visibility your pages have in search results, the more likely you are to be found and visited.<br>
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This introductory guide will explain in more detail what SEO is and what it entails in 2024.<br>
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Technology is constantly evolving, which means that websites – and the way they are structured – evolve. So do the devices we use to access search engines.<br>
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A web search can be voice activated and a click may be a tap on a mobile phone screen. Even the results we see from our search engine of choice may be summarized by artificial intelligence (AI).<br>
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We will explain all these different aspects of SEO as well as provide resources for your continued learning.<br>
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